Bayut and Property Finder own the head terms. We build the editorial links that help your project pages and area guides compete for the rest of page one, timed to each launch and in your buyers' languages.
off-plan apartments in Dubai Marina
A mid-size developer launching a two-tower project in Dubai Marina. Portals held positions one to six for every project keyword, and the project page had 3 referring domains. We front-loaded relevance links six weeks before the sales launch, then added investor coverage in English, Arabic and Russian while the page climbed.
Page-one keywords by month, months 0 to 5: 0, 0, 2, 5, 9, 14. Sales launch in month 2. Editorial links live, cumulative: 0, 8, 16, 24, 31, 38.
page-one keywords, up from 0
editorial links live, median DR 47
organic sessions to project pages in 5 months
from first link to result
Topical relevance beats raw DR in property. A DR 45 relocation guide that ranks for "moving to Dubai" sends better signals, and better buyers, than a DR 80 general blog.
UAE property news and market-data sites. Best for project launches, price-trend stories and developer announcements.
off-plan launches in Dubai Marina
Guides for people moving to Dubai and Abu Dhabi. They rank for "where to live" searches and link naturally to area guides.
living in Jumeirah Village Circle
Mortgage, budgeting and money blogs. A natural home for buyer guides, golden visa explainers and payment-plan content.
off-plan payment plans explained
Community, dining and family-life sites that cover specific areas. Strong for rental and secondary-market area pages.
villas for rent on Yas Island
Arabic-language property and business news, written natively. For Arabic landing pages and GCC investors.
شقق للبيع في دبي
Overseas-property and investment titles read in the UK, Europe, Russia, India and China. For buyers searching from abroad.
buying property in Dubai as a foreigner
The free link gap audit lists every property, expat and finance site linking to your top three competitors and not to you, ranked by impact. Delivered in 48 hours.
Portals win the head terms on domain strength alone. The opening is in area guides, buyer guides and non-English searches, where the median DR on page one drops and a focused campaign can compete.
| Keyword · market | Searches/mo | Difficulty | Top-10 DR | Links needed | Who ranks now | Opportunity |
|---|---|---|---|---|---|---|
| off plan projects dubai | 14,800 | 71 | 78 | 120–160 | Portals, top-5 developers | Long game |
| apartments for sale in dubai marina | 6,600 | 58 | 74 | 70–90 | Portals | Area guide |
| villas for rent abu dhabi | 4,400 | 46 | 69 | 45–60 | Portals, brokers | Area guide |
| buy property in dubai as a foreigner | 3,600 | 32 | 54 | 25–35 | News sites, brokers | Strong |
| dubai golden visa property | 2,400 | 29 | 51 | 20–30 | Brokers, visa consultants | Strong |
| شقق للبيع في دبي | 8,100 | 34 | 48 | 20–30 | Arabic portal pages | Strong |
| купить квартиру в Дубае | 5,400 | 27 | 44 | 15–25 | Russian-speaking brokers | Strong |
| 迪拜买房 | 1,900 | 18 | 36 | 10–15 | Agents, forums | Strong |
Illustrative sample, October 2026. Volumes are monthly averages; difficulty and median top-10 DR from third-party tools; "links needed" is our estimate of referring domains needed to reach page one. Your audit runs these numbers for your own pages.
Dubai property ads need a DLD advertising permit, and the permit number has to appear with the ad. A careless guest post can read like an unpermitted ad. We keep yields, "guaranteed returns" and unpermitted listings out of editorial copy, and send anything borderline to your compliance team first.
Off-plan demand peaks around launch. We front-load topical links four to six weeks out so the project page is indexed and trusted by launch day, add news and investor coverage while it climbs, then taper to a natural pace.
36 links over 13 weeks. Peak of 5 in launch week, tapering to 2 a week.
Buyers search in English, Arabic, Russian and Chinese, often from abroad. Each language has its own SERP, publishers and anchor norms. We build each language's links on that language's sites, pointing to the matching hreflang page.
Property needs a heavier DR 50+ mix than our standard packages, so it has its own. Every package includes the free link gap audit, site-by-site approval and a live dashboard. Best fit for brokerages and developers spending AED 15,000+ a month on growth.
For brokerages ranking area guides and listing categories.
6 links a month · ≈ AED 1,150 per link
For developers with a project launching in the next three to six months.
12 links a month · ≈ AED 1,240 per link
For master developers and multi-project portfolios.
20+ links a month · custom DR mix
12-month replacement guaranteeIf a link drops or turns nofollow within 12 months, we replace it free.
You approve every site firstNo outreach starts until you've seen the domain, its traffic and the draft angle.
Month to monthNo lock-in contract. Pause or stop with 30 days' notice.
All prices in AED, exclusive of 5% VAT. VAT invoice with TRN on every payment. Not in property? Standard packages start at AED 5,900 a month. See pricing
Two agencies before them sold us "DR 70" links on sites with no UAE readers. This team sent every site for approval, timed the push around our launch, and the project page was on page one before the sales gallery opened.
from first link to page one for the project page
The questions developers and brokers ask before they sign.
Replies within 2 business hours, Mon–Fri 9:00–18:00 GST
Real-estate packages start at AED 6,900 a month for six links. Developer launch is AED 14,900 a month for 12 links, and multi-project portfolios start from AED 28,000. Prices are exclusive of 5% VAT, with a VAT invoice. Plans run month to month with no lock-in contract.
Yes. Give us the launch date and we plan backwards. Relevance links go live four to six weeks before launch so the project page is indexed and trusted by launch day. News and investor coverage follows in the launch window, then velocity tapers to a natural pace. We need about two weeks' notice to start.
Editorial copy is written to stay out of advertising territory: no yield or return promises, no listing prices out of context, and the DLD permit number wherever a specific listing is named. Any draft that mentions your project goes to your compliance contact before it is published. We are not your legal advisers, so final sign-off stays with your team.
Arabic outreach is native and in-house. Russian and Chinese placements are written by native-speaking writers we vet per campaign, on publications read by buyers in those markets. Each language links to its own hreflang page. Arabic is included in Developer launch and Portfolio and is an add-on for Broker; Russian and Chinese are included in Portfolio and available as add-ons.
It is safe when the sites are real. Every site we use has organic traffic, no link-selling footprint and no PBN history, and you approve each one before outreach. If a link drops or turns nofollow within 12 months, we replace it free.
You approve every site before outreach and every draft that names your project. Each link appears in your live dashboard with its URL, DR, traffic, anchor and status, plus a monthly report. If a link drops or turns nofollow within 12 months, we replace it free.
First links usually go live within two to three weeks. Rankings usually start moving 8 to 12 weeks after the first links are indexed, and area and buyer guides tend to reach page one within three to five months. Head terms held by portals take longer. We do not promise rankings. You see every link, its DR and its status live in your dashboard.
Fit-out, contractor and interior-design pages.
Mortgage brokers, lenders and payment apps.
Holiday homes, serviced apartments and hotels.
Property law, conveyancing and disputes.
UAE Link Building Price Guide 2027
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